{"product_id":"calibrite-colorchecker-gray-balance","title":"Calibrite ColorChecker Grey Balance Card (Large)","description":"\u003ch3\u003e\u003cstrong\u003eOverview\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThe Calibrite ColorChecker Gray Balance is a large-format 18% grey reference card designed to deliver consistent, accurate exposure and colour balance from capture through to editing. Matching the size of the ColorChecker Classic at 215.9 x 279.4mm, it provides a generous target area that’s easy to use on set or in studio environments.\u003c\/p\u003e\n\u003cp\u003eEngineered to be spectrally neutral, the surface reflects equal amounts of red, green and blue light, ensuring dependable results under a wide range of lighting conditions. Whether you’re shooting stills or video, it helps establish a reliable baseline so your images start accurate from the moment of capture.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eWho this is for\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003ePhotographers working in studio or on location\u003c\/li\u003e\n\u003cli\u003eVideographers and cinematographers\u003c\/li\u003e\n\u003cli\u003eContent creators needing consistent colour\u003c\/li\u003e\n\u003cli\u003eAnyone using manual exposure or custom white balance\u003c\/li\u003e\n\u003cli\u003eFilm shooters checking lighting and materials\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eAt a glance\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e18% grey card for accurate exposure and grey balance\u003c\/li\u003e\n\u003cli\u003eLarge format: 215.9 x 279.4mm\u003c\/li\u003e\n\u003cli\u003eSpectrally neutral surface for consistent colour response\u003c\/li\u003e\n\u003cli\u003eSuitable for photo, video and film workflows\u003c\/li\u003e\n\u003cli\u003eHelps achieve accurate results from capture through editing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eHow it works\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eThe Grey Balance card provides a consistent reference point for both exposure and colour calibration.\u003c\/p\u003e\n\u003cp\u003eWhen used for exposure metering, the 18% grey surface reflects a standard level of light, helping your camera determine accurate exposure settings. This reduces guesswork, particularly in mixed or challenging lighting.\u003c\/p\u003e\n\u003cp\u003eFor white balance, the neutral grey allows you to set a custom balance in-camera or during post-production. Because it reflects red, green and blue evenly, it ensures your camera interprets colours correctly under the specific lighting conditions of your shoot.\u003c\/p\u003e\n\u003cp\u003eIts larger size makes it easier to position within the frame, especially when working with multiple subjects, wider scenes or video setups.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy choose this product\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eLighting conditions can shift colour perception dramatically—cooler outdoors, warmer indoors, or tinted under artificial lighting. The ColorChecker Grey Balance gives you a consistent reference to correct for these variations, helping maintain colour accuracy across shoots.\u003c\/p\u003e\n\u003cp\u003eStarting with correct exposure and white balance reduces time spent fixing issues in post, improving efficiency and consistency across projects.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eIdeal uses\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eStudio photography and controlled lighting setups\u003c\/li\u003e\n\u003cli\u003eLocation shoots with changing light conditions\u003c\/li\u003e\n\u003cli\u003eVideo and broadcast colour setup\u003c\/li\u003e\n\u003cli\u003eCustom white balance reference\u003c\/li\u003e\n\u003cli\u003eExposure metering for digital and film cameras\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Calibrite","offers":[{"title":"Default Title","offer_id":57811433816451,"sku":"CAL-CCGB","price":70.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0628\/6943\/8707\/files\/CAL-CCGB-CALIBRITE-COLORCHECKER-GREY-BALANCE-01.jpg?v=1776425164","url":"https:\/\/www.essentialphoto.co.uk\/products\/calibrite-colorchecker-gray-balance","provider":"EssentialPhoto \u0026 Video","version":"1.0","type":"link"}